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Madison Festivals, Inc., a non-profit volunteer-based organization, produces and develops events in the greater Madison community, such as Taste of Madison and Madison Marathon. These events enhance the quality of life for residents, showcase the area to visitors, and provide assistance to local charitable organizations.
"Fun for you. Good for Madison!"
 
   
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BECOME A SPONSOR

The relationship with our sponsors is very important to us. The events we produce have matured over time and we are exploring strategic business partnerships that benefit all parties. Join our events and be part of what is "Fun for you. Good for Madison!"

We build event sponsorship packages to meet the strategies of the client. Depending on the level of commitment sponsors names and logos can appear in the pre-event marketing – radio, television, and print – and throughout the venue with onsite signage. Contact Keith Peterson to learn more about how your organiztion will benefit from a strategic partnership with Madison Festivals' events.

Our sponsorships can be tailored specifically to the marketing directive and mission of each company. There are many opportunities for brand activation and direct interaction at every event. In past years sponsorship exposure opportunities included:

  • Stage sponsorship at Taste of Madison
  • "Spork" sponsor
  • Recycling sponsor
  • "Best of Taste of Madison" sponsorship
  • Marathon mile marker sponsorship
  • Marathon water station sponsorship
  • Individual race sponsorship
  • Start line/Finish line sponsorship(s)

Sponsorships may include the following and more:

  • Name and logo in any television ads.
  • Tags in radio ads.
  • Name and logo in all newspaper ads.
  • Name and logo on the cover of official program distributed to all participants, volunteers, and spectators.
  • Four-color advertisement of official program.
  • Name and logo on appropriate website(s).
  • Name and logo on all volunteer and runner T-shirts.
  • Name and logo on event credentials.
  • Name and logo on all race gift bags.
  • Name and logo on all race participant bibs.
  • Name and logo on Event Banners.
  • Name and logo on Finish Line tape.
  • Press release announcing sponsorship.
  • Recognition announcements.
  • Name and logo featured in all event e-newsletters
  • Booth space at event for product distribution, visibility, and giveaways.

Contact Keith Peterson to learn more about how your organiztion will benefit from a strategic partnership with Madison Festivals' events.

 
Pepsi takes advantage of their sponsorship of Taste of Madison by sampling new products to the 250,000 guests.
 
 

 

MULTIMEDIA POLICY Images and audio/video recordings are periodically taken of participants, spectators and vendors at Madison Festivals, Inc. events.
Please be aware these images and recordings are for Madison Festivals Inc.’s use only and may be used in a variety of publications
including brochures, pamphlets, web pages, flyers or video productions.

Copyright 2009, Madison Festivals, Inc. 2981 Cahill Main, Suite 2, Madison, WI 53711 (608) 276-9797