The relationship with our sponsors is very important. Our events have matured over time and we establish strategic business partnerships that benefit all parties. Join our events and be part of what is "Fun for you. Good for Madison!"

Depending on the level of commitment, sponsors names and logos can appear in the pre-event marketing - radio, television, and print - and throughout the venue with onsite signage. Contact CJ Werley to learn more about how your organization will benefit from a partnership with Madison Festivals' events.

Our sponsorship's are tailored specifically to the market directive and mission of each company. There are many opportunities for brand activation and direct interaction at every event. Sponsorship exposure opportunities include:

  • Stage sponsors at Taste of Madison
  • Recycling sponsor
  • "Best of Taste of Madison"
  • Marathon & Run Madtown mile markers
  • Marathon & Run Madtown water station
  • Twilight 5K, 10K or Half Marathon Sponsor
  • Start line/Finish line Sponsor
  • Health and Fitness Expo

Sponsorship's may include the following and more:

  • Name and logo in television ads.
  • Tags in radio ads.
  • Name and logo in newspaper ads.
  • Name and logo on the cover in official program distributed to all participants, volunteers, and spectators.
  • Four-color advertisement in official program.
  • Name and logo on event website.
  • Name and logo on volunteer or runner T-shirts.
  • Name and logo on event credentials.
  • Name and logo on race gift bags.
  • Name and logo on race participant bibs.
  • Name and logo on Event Banners.
  • Name and logo on Finish Line tape.
  • Press release announcing sponsorship.
  • Recognition announcements on site.
  • Name and logo featured in all event e-newsletters
  • Booth space at event for product distribution, visibility, and giveaways.